Episode 85 | How Ex-Barstool CEO Erika Built Barstool Into a Media Empire

00:00 Trailer
01:36 Intro to Erika Ayers Badan
03:19 Erika's Background
04:45 Is Sociology Used in Media Success?
05:40 This Generation's Overload of Media
06:50 Which Job Was the Most Interesting?
08:20 Recognizing Trends
09:00 Binyamin, Professional Sports Bidder
09:45 Barstool Success
13:30 Dave Portnoy's Conviction
15:20 Carryover from Past Careers Leading to Barstool
16:20 CubX Ad
17:40 Nobody Cares About Your Career
18:40 What is MISLAIBELED?!
23:25 Erika's Idea for MISLAIBELED
26:30 Thinking Beyond Yourself
28:05 What's Your Hook?
32:30 Original Plan at Barstool
34:35 Barstool's New CEO
37:05 Hard to Give Up on a Dream
39:50 When Do You Know When To Quit?
41:45 Breakthrough Moments at Barstool
42:41 Ice Shaker Ad
43:45 Regrets About Being in the Limelight
45:55 Barstool Sub-Reddit
47:50 How Was Matisyahu?
48:35 Are There Equal Opportunities for Women in the Workforce?
50:20 Why Did You Leave Barstool?
53:10 What is Food 52?

Podcast Info:
→ Spotify - https://spoti.fi/3iy0Kee
→ Apple Podcasts - https://apple.co/3zdMqOz
→ Google Podcasts - https://bit.ly/3eVtSee
→ Buzzsprout - https://mislaibeled.buzzsprout.com

Social:
→ Instagram - https://www.instagram.com/mislaibeled/
→ Facebook - https://www.facebook.com/Mislaibeled
→ TikTok - https://www.tiktok.com/@UCQlZulYicKVNOhwC16JzYQw